John WallaceNov 21, 20192 minWhat's Your 2020 Digital Media Learning Agenda?You might be wondering what a robust learning agenda looks like, why it’s important, and what questions a learning agenda answers.
John WallaceJun 19, 20192 minLiftLab Announces FundingLiftLab closed a seed round led by Cowboy Ventures. Participation from Array Ventures, MathCapital, and an amazing group of angel investors.
John WallaceMay 31, 20192 minThe Average is the EnemyIn Performance Marketing the average is the enemy. More data is always better, particularly if we can look beyond the average.
John WallaceApr 16, 20192 minLiftLab Lifts OffLiftLab is here to make media experimentation easy! We believe successfully testing an increasing number of media ideas grows performance.